CREATIVE ART DIRECTION | MARKETING | CAMPAIGN | BRANDING | TVC

Spearheading the creative and marketing direction for AM Supply, this project focused on establishing a distinct brand identity that resonates with the modern Australian man. Through strategic art direction, cohesive branding, and compelling campaign development, the initiative successfully positioned AM Supply as a go-to destination for minimalist, versatile menswear. The work encompassed digital design, social media strategy, and visual storytelling, all tailored to reflect the brand's commitment to quality, practicality, and timeless style.